WHY EXPAND TO CANADA?
LET INDUSTRY EXPERTS TELL YOU!
GET READY!
UNLOCK MILLIONS WAITING FOR YOU
$100B Food Market
Health-Conscious Consumer Base
Population Increasing Year over Year
Priority on Sustainable, Quality Goods
UNTAPPED OPPORTUNITY FOR YOUR BRAND
Well-Established Distribution Channels
Diversity-Centric Branding
OK, TELL ME WHAT I NEED TO KNOW!
Expansion Starts With A First Step.
Introducing a groundbreaking online course, the first of its kind, designed to equip you with the essential knowledge and strategies required to successfully expand your natural food brand into the Canadian market.
DEVELOPED BY THE TEAM AT LCG FOODS!
20 +
Years of Experience
100 +
Brands Under Management
1000 +
Products Launched
TRUSTED BY OVER 100 + BRANDS IN CANADA!
LEARN INDUSTRY TESTED STRATEGIES!
YOUR 5 -STEP SYSTEM TO LAUNCH!
COURSE CONTENT
STEP #1
Understand Geography, Markets & Compliance
Decide where you want to go, and if your product is compliant to launch in Canada.
STEP #2
Understand Common Industry Terms & Practices
Understand key terms and concepts, commonly used in the industry.
STEP #3
Defining Your Strategy
Define the value chain that helps you get to where you want to go, now and in the future.
STEP #4
Prepare To Sell
Essential preparation to launch fast, with fewer problems for all stake holders.
STEP #5
Promote & Sell
Understanding how promotions are coordinated across the value-chain.
DISCUSSION TOPICS
Top 10 Mistakes
Avoid Common Expensive & Preventable Mistakes!
#1
Poor Market Strategy
What's worse than having a bad strategy? No strategy at all.
#2
Price Mismanagement
What does value chain have to do with this?
#3
Channel Conflict
Are you ever going to say "no" to a distributor? Are you competing against your customers?
#4
Not Understanding Promotions
ELDP, trade spend, MCBs, scan backs, promotion calendars, listing fees - do you have a plan?
#5- ...
AN INDUSTRY FIRST!
CASE STUDIES
A DEEP DIVE INTO REAL SITUATIONS!
Poor Barcode Management
... And the brand that lost listings because of it.
Confused Customers
... Many distributors fighting for the same customer.
Poor Operations
... Avoid Chaos with essential processes.
Pricing Mistakes
... The brand that priced themselves into a corner.
Misguided Partnerships
... Don't get locked into bad agreements.
GAIN 300,000 HOURS OF EXPERIENCE IN 3 HOURS!
20 +
Years of Experience In Canadian Food Market
100 +
Brands Under Active Management
900 +
Retailers & Locations
1000 +
Products Launched
THE LAUNCH FOOD BRANDS COURSE- EVERYTHING YOU NEED TO KNOW!
*When implemented through the help of qualified partners.
